13

01.10

12:00

Party Planning with Postcards

Direct mailers are a great way to advertise your party planning business.  What better way to make people aware of your business then through direct advertisement.  Consider sending them to people in neighbourhoods of happy clients.  They are easy to put together, just follow these considerations.

Take time to think about the theme of your mailer.  It is important the theme reflect your services.  If you already have a business theme or image, then it is easy to design the postcard to reflect it.  Remember to use high quality photos and images when you can.  Using a photo-editing program is beneficial to make it look just right.  Choose an image that reflects you, your theme or is an example of one of your parties.  Be sure to maximize your space and use both side of the postcard.  This way you can fit images and information about your services.  Finally, choose high quality stock, as this sends a subliminal message to the reader.  Once the layout is complete, find a reliable printer.  Research online to find printers in your area or for online printing companies.

These are just a few suggestions for printing your postcard mailers to prospective clients.  It is important to use many different methods for advertising your business; direct mailers are a great start.

Source:  http://www.readthewriting.com/post/postcard-printing-tips-for-your-party-planning-business/

Posted by Author Name in mailers / No Comments.

11

01.10

12:00

Top Five Benefits of Brochure Printing

As a business owner, you must make decisions about the marketing of you business.  There are many types of marketing material out there, but one of the most beneficial is the brochure.  Essentially, brochures act as your company’s business card.  They provide more information than an actual business card and have the ability to be innovative and enticing.  Here are the top five benefits of using brochures.

  1. Compact and Convenient You can hand brochures out or leave them in select locations.  Brochures have the versatility of distribution or a stationary placement.
  2. Inexpensive By choosing an affordable online printer, it is possible to have a mass amount produced at a low cost.
  3. Cost Effective Your brochures can be as simple or as extravagant as your budget allows.  Although, the more detail and quality your brochure has, the better.
  4. Flexible You have the choice of making your brochure content heavy or laden with high quality images or you can incorporate both.  Brochures can be used for whatever purpose you need.
  5. Quick Brochures can be produced in a short turnaround time because they do not require too much design work.  Template work great at speeding the process along.

Brochures are a great tool for marketing your company.  There are many benefits to using brochures; these are just a few of the better ones.  Consider asking your online printer about your options for producing a brochure.

Source:  http://www.zimbio.com/Print+Place/articles/v2gYCawLAHn/5+Many+Benefits+Brochure+Printing

Posted by Author Name in brochures / No Comments.

08

01.10

12:00

Putting Together a Simple Business Catalogue

Catalogues are a fantastic way to promote your business, as well as your products and services.  However, they can also be time consuming to put together.  There are ways to accomplish a great looking catalogue without the stress and headaches that may accompany the project when it is done from scratch.

  • Catalogue Templates

Catalogue templates make it easy to lay out the catalogue in an organized and timely fashion.  With these templates, there is no need to change the dimension or margins.  Simply layout each page complete with product descriptions.

  • Stock Photos

If it is more beneficial for you to use images provided by the manufacturer of what you are selling, then consider using stock photos for your catalogue.  Although it is recommended to have professional photos taken of your product, stock photos can be more efficient.

  • Online Printing

Once your catalogue is finished, consider having it printed by an online printing company.  This is definitely the fastest method.  Online printing companies are fast and can get your product to you within 24 hours.

Following these steps will ensure that your catalogue looks profession, but more importantly, that it was put together in a timely fashion.  For future rush promotions, templates, photos and online printing will get the job done fast.

Source:  http://www.articleslash.net/Business/Advertising/540867__How-to-Make-Quick-Catalogs-when-you-are-Busy.html

Posted by Author Name in catalogue / No Comments.

06

01.10

12:00

Helpful Tips for Your Catalogue

Producing catalogues for your business is no easy task.  Although it is important to have a good design layout and effective messages, other aspects can greatly affect the popularity and responsiveness of your catalogue.

  1. The table of contents – Typically left for the end, the table of contents is not just a formality.  It is a directory of your catalogue and your company.  People look to the table of contents to find the product for which they are searching.  If they cannot find the table of contents, they may abandon your catalogue all together.
  2. Treat every page like it’s the cover – Studies show that most people start reading a magazine or catalogue halfway through, working their way to the front or back.  This means that every page should have marketing messages and direct back to other portions of the material.  It may sound like a riddle, but every page must stand alone and united.
  3. Pictures – one of the most crucial elements of the catalogue is the pictures and images.  This is essentially, why we produce catalogues or magazines in the first place.  Include high quality, engaging images that will enhance your company image.

These three elements will help improve the level of your catalogue or magazine.  Although there are many other considerations, focusing on these will boost the readability of your catalogue and the presence of your company.

Source:  http://printingless.com/2009/11/06/marketing-with-print-catalogs

Posted by Author Name in catalogue / No Comments.

04

01.10

12:00

Choosing the Best Online Printer

Printing is an essential aspect of every business, no matter the size.  It is imperative to find an online printing company that suits your needs and your budget.  Remember to do your research and remember these points when shopping for a printing company.

The first step is to find a quality printing company.  The fastest and most cost effective way to find a printing company is to conduct your search online.   This is beneficial because you will be able to see what services each company has to offer and make your decision quickly and easily.  Pick a few that look promising.  Pursue them further by calling and speaking to a representative.  It is wise to be forthright with what is involved in your projects and what you expect from them.  This way you can decide whether they will meet your expectations.  Feel free to ask them as many questions as you have.  Find out about the paper quality, the machines they use, the quality and clarity of colours and their level of technology.  If you are unsure about what questions to ask, request to see some previous jobs and client references.

It is imperative to find a reliable and quality online printer, especially if your business requires it.  Although there are many factors that are important in the printing process, cost is most important.  Be sure to find a printer that fits into your budget and financial plan.

Source:  http://www.umarketingu.com/marketing/important-tips-in-choosing-a-printing-company

Posted by Author Name in Company News/Uncategorized / No Comments.

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Thank you very much - I can say after shopping around you guys do seem to offer the most competitive costs. - Jeff S.
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Brochure Printing and More houses the most complete and updated facilities for all your custom printing needs. For over 29 years we've satisfied the demanding requirements of clientele all over Canada including Toronto, Calgary and Vancouver.

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