12

02.10

12:54

Designing and Producing a Marketing Brochure

stack of catalogs Designing and Producing a Marketing BrochureCreating a brochure for your business need not be a complicated process.  Considering that there are online printers who can help with the process and make it as seamless as possible, many more people are choosing to market their business with print ads.  Here are some tips for designing and printing your brochure.

Decide why you need a brochure in the first place.

Having a clear message or goal will make poducing the material blissfully easy.

Define your audience.

It is always a good idea to have a picture of who your customers are.  Use this information to produce content for your brochure.

How will your customers use this brochure?

Decide whether or not the marketing media is intended to provide your customer with information or promote current sales and promotions.

Define your message?

Be clear and concise in the”copy” of your brochure.  Ensure that anyone reading it knows what you are offering.

The ultimate goal in producing and distributing brochures and other marketing media is to increase your company’s exposure and get more business. Keep these points in mind when generating your own.

Source: http://www.cheapmommy.com/have-you-ever-decided-you-need-a-brochure-or-other-piece-of-printed-marketing-material/

Posted by Author Name in brochures / No Comments.

01

02.10

2:18

Getting the Perfect Booklet

There are many things to take into consideration when booklet printing. There are 7 specific things that you can do to make your booklet perfect.

  1. Binding – Make sure to use the best adhesives and paper coverings you can.  This binding process is the most professional looking as well as the most durable and tough.
  2. Sizes – It is important to choose a size for your booklet.  Smaller booklets are better for wider distribution and larger ones are meant for impact.  Knowing your target market is important in making this decision.
  3. Quality – Choose the best paper for your booklet.  Heavier paper is generally better for booklet printing.  Using a glossy paper will make the booklet look more professional.
  4. Pictures – Good quality images are a must in your booklet.  Pictures are used to entice the reader and high resolution images do the job nicely.  Consider hiring a photographer to snap your images.
  5. Text – When writing the content for your booklet, ensure that it is tailored to your audience.
  6. Layout - Layout is important to ensure that your audience can read your booklet easily and with comfort.
  7. Printing – Be sure to choose a good printer for your booklet.  After all, you have put a lot of time and effort into making it look good.  Online printers are a good choice because they are quick and affordable.  Always start out with a small project when testing a new printing service.

These tips will ensure that your booklet turns out perfectly.

Source:  http://www.linkroll.com/Printing-Business–290297-7-Things-to-do-to-Make-your-Booklets-Almost-Perfect.html

Posted by Author Name in booklets / No Comments.

heartWe Have The Best Clients!

Thank you very much - I can say after shopping around you guys do seem to offer the most competitive costs. - Jeff S.
Les is more! You are a rock star! Talk about quick quote turnaround.- Veronica B.
My brochures turned out wonderfully and they showcase my products beautifully.- Elijah V.
The catalogs arrived this past week - I am very pleased with them.- Lennon M.
Now that is a Rush Order. Next day service saved us. Thanks Again.- Christen G

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Phone: 1.866.518.8615
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Brochure Printing and More houses the most complete and updated facilities for all your custom printing needs. For over 29 years we've satisfied the demanding requirements of clientele all over Canada including Toronto, Calgary and Vancouver.

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