26

08.10

9:00

Tips for Publicizing your Book

book pubicityDid you write a book as a way to publicize your business? This is a great idea, and one that many owners overlook. Of course, a book is no good if people are not reading it. There are quite a few ways that you can publicize your book with a high level of success.

Don’t rely on your publisher. Many people think that their publisher will do all the publicizing for them. Unfortunately, nothing could be further from the truth. While they will help in as many ways as they can, the marketing of your book falls squarely on your shoulders.

If you decide to self-publish, make sure you have a marketing plan in place from the start. When you do this, you really will be on your own. It is important to know exactly what you are doing, step by step.

With these tips you will find it easier to publicize your book.

http://creativeadworks.com/blog/publicizing-your-book-13-rules-for-getting-the-most-out-of-your-promotion/

Posted by Author Name in booklets/books / No Comments.
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13

08.10

5:00

Benefits of Self-Publishing

Are you aware of thmagazine printinge many benefits of self-publishing? If not, you may want to learn today. There are quite a few reasons to consider this way of doing things.

When you decide on self-publishing you are putting yourself in charge – and for many people that is a very good thing. You get to make every decision, no matter how big or small.

Along with the above, with self-publishing you don’t have to split your profits with a publisher. How does that sound to you? Everybody wants to keep more money in their pocket, and with self-publishing this is more than possible.

Finally,  gives you the control to do what you want. You are in charge of the text and images, as well as any edits that you need to make.

With so many benefits of self-publishing magazines there is no wondering why this has become so popular over the past five years.

source: http://blog.printpapa.com/2010/07/self-publishing-what-is-it/

Posted by Author Name in booklets/magazines / No Comments.
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06

08.10

4:00

Printing Cheap Booklets? Remember this

When printing booklet bindingbooklets it goes without saying that you want to save money. That being said, there are some details that are more important than the overall cost of the project.

The cover is the first thing that everybody will see. For this reason, it should be durable with a high quality feel. If the cover is as flimsy as the pages, many won’t even bother to read what you have to say.

What about color quality? There are many ways to save money, but you don’t want to cut costs when it comes to the colors used in your booklet. This is particularly true if your booklet is going to contain images.

Finally, the booklet binding must be completed properly. Will it hold up to the test of time? Ask for a sample booklet from your printer so that you can see what type of binding you will be getting.

When printing cheap booklets, be sure to remember these details.

source: http://thingsremembered.macbookbest.com/things-to-look-out-for-when-printing-cheap-booklets/

Posted by Author Name in booklets / No Comments.
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01

02.10

2:18

Getting the Perfect Booklet

There are many things to take into consideration when booklet printing. There are 7 specific things that you can do to make your booklet perfect.

  1. Binding – Make sure to use the best adhesives and paper coverings you can.  This binding process is the most professional looking as well as the most durable and tough.
  2. Sizes – It is important to choose a size for your booklet.  Smaller booklets are better for wider distribution and larger ones are meant for impact.  Knowing your target market is important in making this decision.
  3. Quality – Choose the best paper for your booklet.  Heavier paper is generally better for booklet printing.  Using a glossy paper will make the booklet look more professional.
  4. Pictures – Good quality images are a must in your booklet.  Pictures are used to entice the reader and high resolution images do the job nicely.  Consider hiring a photographer to snap your images.
  5. Text – When writing the content for your booklet, ensure that it is tailored to your audience.
  6. Layout - Layout is important to ensure that your audience can read your booklet easily and with comfort.
  7. Printing – Be sure to choose a good printer for your booklet.  After all, you have put a lot of time and effort into making it look good.  Online printers are a good choice because they are quick and affordable.  Always start out with a small project when testing a new printing service.

These tips will ensure that your booklet turns out perfectly.

Source:  http://www.linkroll.com/Printing-Business–290297-7-Things-to-do-to-Make-your-Booklets-Almost-Perfect.html

Posted by Author Name in booklets / No Comments.
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21

12.09

12:56

Write Effective Marketing Copy

marketing copyWriting marketing material is slightly different from writing other kinds of copy.  It is important to remember that people, for the most part, will not read it from front to back.  They are more likely to flip through it in the style of a magazine.  Therefore, before sending it to your online printer, it is critical that you consider your material and your readers.

The first thing to consider when writing marketing copy is to base the content on the style and purpose of what you are marketing.  If you can specifically set out an objective for your print material, people are more likely to read it.  In addition, breaking down the information into groups ensures that readers can choose which section to read.  They should get the same information no matter which order they choose to browse your booklet.

When writing marketing copy, the success of your product is dependent on the understanding of how the consumer will read your catalogue, brochure or booklet.  It is imperative that the information is purposeful and that readers can gather the information needed without being overwhelmed.

Source: http://www.articlesnatch.com/Article/How-To-Effectively-Write-Your-Marketing-Copy/859712

Posted by Author Name in booklets / No Comments.
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